Tuesday, October 02, 2012

Getting the News

Preferred way to get news, by generation in percent...
    TV  Online     Print
Total pop: 503610
Millennials: 34 55 5
Gen Xers: 52 38 7
Boomers: 59 27 13
Matures: 60 17 22

Source: Harris Interactive, TV is America's Preferred News Mode Overall, but Online is Matching or Outpacing It in Some Segments

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