Demo Memo
Thursday, November 27, 2014

Spending on Eating Out Falls 10%

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The average household spent $2,236 on food from restaurants and carry-outs in 2013—10 percent less than in 2007, after adjusting for inflati...
Wednesday, November 26, 2014

Boomers: 35% of Households

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The Baby-Boom is no longer the largest generation. Millennials surpassed Boomers in size in 2011, and the gap between them is growing each y...
Tuesday, November 25, 2014

Who Buys Brand-Name Products?

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Less informed consumers buy brand-name products when a less expensive equivalent is available, according to a National Bureau of Economic Re...
Monday, November 24, 2014

59,631 Miracle Births

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Of the 4 million babies born in the United States in 2011, a substantial 59,631 could be considered miracle births—they were born through as...
Friday, November 21, 2014

College Graduation Rates

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Percent of full-time students attending four-year colleges in pursuit of a bachelor's degree who complete their degree in... 4 years: ...
Thursday, November 20, 2014

Voting Gaps in the 2014 Congressional Election

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53% of voters under age 40 reported voting for the Democratic candidate. 56% of voters aged 65 or older reported voting for the Republican ...
Wednesday, November 19, 2014

Only 14% Retire as Planned

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How many people retire at the age they had planned? An analysis of the University of Michigan's Health and Retirement Study (HRS) has th...
Tuesday, November 18, 2014

Toy Story

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Percent who plan on purchasing toys as gifts this holiday season... Parents: 82% Pet owners: 52% Source: Harris Interactive, Anticipate...
Monday, November 17, 2014

Women Say "No Thanks" to Marrying Again

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Many of the nation's divorced or widowed singles say they don't want to marry again... Percent of divorced/widowed who do not want...
Friday, November 14, 2014

The Ultimate Selfie: Your Health

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Americans are ready to take their healthcare to the next level—self monitoring. A Harris Interactive survey finds nearly half of the public ...
Thursday, November 13, 2014

Computer Ownership, 2013

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Nearly nine out of ten Americans live in a household with a computer: 88 percent of the population has a computer at home—83 percent have a ...
Wednesday, November 12, 2014

Magnets for Millennials

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Young adults are packing their bags and moving to the city. The nation's most urban counties gained more than 1 million 25-to-34-year-ol...
Tuesday, November 11, 2014

Veteran Demographics

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The number of veterans in the U.S. is shrinking. The 19.6 million veterans of 2013 were well below the 26.4 million of 2000, according to th...
Monday, November 10, 2014

Texting Is Number-One Form of Communication

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Texting is the dominant form of communication among Americans, according to a Gallup survey. Thirty-nine percent of Americans say they texte...
Friday, November 07, 2014

A Gun in the House

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Nearly two out of three Americans believe that "having a gun in the house makes it a safer place to be," according to a Gallup sur...
Thursday, November 06, 2014

Surviving to Age 80

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Most Americans can expect to live well into old age. It wasn't always this way. In 1901, only 13.5 percent of newborns could expect to l...
Wednesday, November 05, 2014

Food Spending: Fact vs. Fantasy

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Americans spend more at restaurants than they think they do. We know this because the Consumer Expenditure Survey asks respondents how much...
Tuesday, November 04, 2014

Many Boomers Plan to Move in Retirement

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More than one-third of Boomers plan to move when they retire. A survey of Americans aged 50 to 69 found a substantial 37 percent saying they...
Monday, November 03, 2014

Poverty Is Not Permanent

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There's a lot of handwringing about the nation's poor, and well there should be. But keep this in mind as the debate rages: poverty ...
Friday, October 31, 2014

Where Do All Those Pumpkins Come From?

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Six states produce most of the nation's pumpkins: Illinois, California, Ohio, Michigan, New York, and Pennsylvania. In Illinois, 77 perc...
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ABOUT ME

Cheryl Russell
Demographer Cheryl Russell was the editorial director of New Strategist Press and the editor-in-chief of American Demographics magazine. She has written numerous books about demographic trends. Ms. Russell is a professional demographer with a degree from Cornell University.
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