Wednesday, April 16, 2008

Voting Clout

Which generation will have the most clout in the 2008 presidential election? Although younger voters are becoming more important, the baby-boom generation will still cast the largest share of votes. Here is how the votes will stack up in November:

Millennial: 19 percent
Gen X: 20 percent
Boomer: 38 percent
Older: 23 percent

Millennial and gen X voters will be outnumbered by both boomers and the older generation. Together, however, the political clout of the two younger generations will exceed even that of the baby-boom generation itself.

Source: Numbers based on voting rates by age in 2004 and projections of the population for 2008, Census Bureau

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