Sunday, June 03, 2012

Twitter Demographics

College graduates, young adults, and blacks are the biggest users of Twitter, according to a Pew Survey. Overall, 13 percent of online adults use Twitter. The figure is a larger 16 percent among college graduates, 18 percent among 18-to-29-year-olds, and peaks at 25 percent among blacks. Those least likely to use Twitter are people aged 65 or older (6 percent), whites (9 percent), and rural residents (7 percent).

Source: Pew Internet and American Life Project, Twitter Update 2011

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