Tuesday, June 26, 2012

Cell Phone Internet Use

88% of American adults own a cell phone.
55% of cell phone owners use their phone to go online.

Among the 55 percent of people who access the Internet using their cell phone, a substantial 31 percent use their cell phone for most of their Internet browsing. Among 18-to-29-year-olds, 45 percent use their phone for most of their browsing. Among blacks, the proportion is an even larger 51 percent. The single biggest reason for using a cell phone for most Internet browsing is convenience and availability, cited by 64 percent. Only 10 percent say it is because they have no other Internet access.

Source: Pew Internet & American Life Project, Cell Internet Use 2012

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